If you want to be a part of customers conversations, you need to connect with a wider audience by transforming your social media presence
More than half of the world uses social media with 43% of people researching products via social networks.
Social media’s impact on the way companies communicate with their customers has been huge. The rewards of managing your social accounts correctly can be immense. With people spending nearly two hours of their time every day scrolling and interacting on social media sites, which has increased by 43% due to the impact of COVID-19, it offers a whole new level of potential advertising for businesses and a chance to target a large proportion of the UK population.
Businesses can’t afford to ignore social media marketing anymore. Leaving your social channels neglected means ignoring potential as well as existing customers.
Stand Out from the Crowd
Engaging Content
Likes, shares, clicks. The content you produce and use on social platforms is what helps who you are and what you do stand out from the crowd. Engaging content means that it appeals to people, interests them and makes them more aware you.
Utilising different types of content, hashtags and in-depth knowledge of your target audience, you can grow your brand and engage more effectively.
Creating Value
Sharing valuable content to a large amount of people helps to create brand loyalty. If you’re able to give your audience something that helps them, resonates with them on a regular basis, people will keep looking out for what’s coming next.
It doesn’t have to be free products; it can be advice, an infographic an experience. As long as you’re trying to connect and engage with what you potential audience wants, the more people will follow you, the more you will grow.
Tailored Audiences
Social media platforms have made how you target a specific audience so much easier in recent years and with the amount of data they collect, it should only get better.
By segmenting your potential target audience, based on the content your pushing, we’ll help to make sure the right people are seeing your posts and engaging with them how we want them to.
Outreach
This type of marketing has never been better. Forget cold calling. LinkedIn marketing for example has revolutionised lead generation and the way we connect with potential customers we don’t know.
Creating meaningful connections and having meaningful conversations with potential customers, not just trying to sell them your service, will provide to more qualified leads.
Paid Social
Social media advertising can become a solid investment a business. With ad formats are evolving all the time, you can use different formats that are better suited to your goals.
Looking to tell a story? Want to show a range of products? From carousel ads that has use 10 interactive images to post boosts, paid social ads help you to reach a bigger audience than just the people who follow you.
Website CRO
It could be a tweak to headlines, repositioning of page elements. Just like we do with SEO and PPC campaigns, we want to help squeeze the most out of your pages to improve the amount of conversions you get from the traffic you obtain from social media.
Bridge The Gap Between You And Your Audience
Build Trust
Having a consistent brand, sharing quality content and gaining reviews.
Brand Awareness
Create interest and desire with your target audience on a regular basis.
Influence & Nurture
Educate your audience through engaging content and covert their interest in you.
Measure Engagement
We let the data lead our strategies, meaning we think before acting.
Be Creative
Image, videos, blogs. Resonate and engage with multiple content formats.
Tranceperency
Don’t mislead. If you’re open and honest with your approach, people will respond to it.
Opening Your Mind to Different Possibilites
We all know how important it is to maintain your company image on the internet these days, but the thing is, social media is someone’s personal space. So, depending on what interests them, you’ve got to figure out what area you need to be part of and how to make sure you’re seen there.
From connecting with potential customers to making sure your brand stands out against the competition, we’ll manage all of your social media platforms leaving you to do what you’re best at doing: running your business.
Using a wealth of experience and various tools we have at our disposal, our team will invest their time listening, researching and planning creative social campaigns so we can make sure our work is aligned with your brand’s persona, whilst achieving amazing results.
A Passion and Desire to Help You
Strategy
We use data and market insight to show us the path.
Creative Campaigns
Creative thinking tailored to your brand.
Management
Dedicated account manager available whenever you need them.
Content Creation
You need the best content to be able to engage with your audience.
Analytical Insight
Track and test to ensure your ads and posts perform and reach the right people.
Industry Recognised
Our work has been shortlisted for some prestigious award bodies.
Engaging Social Marketing Strategies
Feel want to get people taking about your social media endeavours for all the right reasons. By understanding your business goals and audience, our findings will help form a smart and engaging campaign that delivers valuable content of images and videos your followers will actually want to see.
When it comes to social media, there isn’t a ‘one-size-fits-all’ process, which is why every campaign we build is completely bespoke. From Facebook to LinkedIn, Twitter to Instagram, we’ll deliver compelling content on all the platforms that make sense to you, your industry and target audience, to generate those all-important connections.
Reviewing your reach and interactions, as well as owned, earned and paid social amplification indicators, you’ll be able to see how your brand awareness is improving.
Delivering Results With Rapid Digital Growth
SHP tasked Feel with amplifying the amount of revenue the business generated from their digital channels, with a bespoke strategy that would expand into a long-term partnership.
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57:1 Return on Investment
Our team used a combination of search engine marketing, content marketing, conversion rate optimisation and automation to increase the amount of enquiries via ISG Fume's website to boost revenue.
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2,422% Increase in Revenue
After launching a new eCommerce website at the start of 2019, it didn't bring in what was expected. By implementing a strategy that enhanced their customer journey and raised their brands profile, we saw some dramatic results.
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